for the purpose of SEO, website link building is important, but it also cannot ignore the site within the chain, good anchor text is good for the article page promotion Web site keyword ranking. My friend's two sites outside the chain of more than 8,000, but the key word there is still no ranking, after analysis found no good anchor text linking article page. Following on the role of anchor text and how to do the articles page of the anchor text link, wrong place, please take a brick.
a, and anchor text of role
1. reduced jumped out rate
we do website of SEO, and not just to to user introduction to we of website, more important of is how retain user, let user on we of website produced a dependency, plainly is to has do not want to go, see has this article article also wanted to see another a article article, this on need we in edit article of when effort has, from user of angle thinking, how can attract user of attention, makes they left in we of website, reduce website of jumped out rate. Some analysis, site bounce rate will affect the site's ranking, so reducing the site's bounce rate, is also thinking we should consider and issue.
2. improving keyword rankings
in the appropriate place for article page points to the Web site Home of anchor text links, has a great effect on improving keyword rankings. Stress, where appropriate, is because the keyword appear to be reasonable, in line with the normal language of logic.
3. grab the chances increase the number of pages in
spiders access to the absolute majority of all is the site of the Home, because in a Web site, Home of weight is almost the most. In the midst of a large Web site, spider it is difficult to go to lots of pages to crawl the page. If we have in the content page anchor text links, to guide the spiders crawling deeper within the page, then the page is crawling with a great deal of help in. Such as we in a article article in the describes has “ what is Apple weight loss method ”, so we can in article of end of Department wrote Shang “ Apple weight loss method effect how ”, and to “ Apple weight loss method effect how ” do Shang links to this article article of links, spider in crawling to this article article of when natural will crawling to “ Apple weight loss method effect how ” this article article Shang, increased new content page of crawl chance.
second, and how do anchor text
1. Many webmasters in make content page of anchor text of when, are is intends to split min keywords, such as a website of target keywords is “SEO forum ”, in content in appears this word of when, he to SEO do Shang has Home of links, is not to SEO forum do Shang links, such of split min is does not correct of, does not conducive to “SEO forum ” this keywords of ranking.
2. Some webmasters in order to increase Home weight blindly add targeted keywords in the article, such as the beginning of an article is “ weight-loss drugs list ” recommendation, “ weight-loss drugs list ” think ... ... And so on, those not in the language of logic chain is obviously incompatible with search engine and user experience.
3. content pages should add anchor text pointing to the page and this article was related, not unrelated, introduction to this article if you are losing weight, then you do in this article to lose weight-related anchor text links don't do breast enhancement, whitening, and so on.
4. There is no denying that targeted keywords for a website only a few, some webmasters in order to raise the target keyword weight, keyword links are all links to site Home, this is wrong, is likely to be search engine penalties or right down. When we do the anchor text of the content page, you need to target keyword links to Home, no need to deliberately increase the keywords in the Home of weight.
5. If a keyword appears multiple times in an article how to make the anchor text it? is it must be linked on each keyword? the answer is there is no need, just when it first appears on the do you want to link to.
6. If you do not add anchor text in the content page, you can add related reading at the bottom of the article or articles: xxxxxx on and then do the anchor text.
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