popularity of the keyword determines the level of traffic, webmasters can master the user decided to site necessary elements to survive. However Internet increasingly tragic of competition, millions of website of crazy competition Xia and has how many key word can for you to mining? hot key word on so more, not established of strength champion is emerging forces spend money like water of inputs, small webmasters how in this Zhijian rivalry victory? many webmasters in key word of select aspects to “ hot ” has select, however do to do to, website does was included has, but results flow is is little, more alone profit. Unable to contend with established strengths, do not spend money like water, small webmasters don't do there is no way out? the answer is ' no ', do long tail can still flow to fly up to the application of the term. Step back and wing, but is not the best thing, do some personal experiences discussed here in this article:
: the clear choice of long-tail words
from simple literal understanding long tail words are “ with tail words ”, although some funny, but it can be so considered. As a long-tail words the most significant feature is the extension of the main keywords. Example: “ SEO”, words like no doubt competition is very large, so we choose our long tail words used, can be written as “ Shijiazhuang SEO,SEO optimization, SEO techniques, SEO is, how to do SEO” are in fact intuitive manifestation of a long-tail words, is the long tail words win without time to win in the primary key of the main tools. However, in the selection of keywords is not endless extension of any keyword, there are two main points:
A: heat selected on the main keyword, if the corresponding field of the primary key is not good, its traffic is minimal competition of small, and even direct shots at this time might soon do a keyword ranking up. Conversely, if a primary key field of the high heat of competition, you come to to the selection of long-tail words. So elections made to the primary key is a very important factor in long-tail words, or even hundreds of thousands of long tail keywords to still not much traffic.
B: precision and accuracy of the long tail words, do long tail words are doing “ precision ”, meet the user's search habits, which will flow through a large number of small long-tail words accumulate. For long-tail words, are undoubtedly the extension, the precise, long tail if you did a very, very precise, so the user is also the most intent. If this is the enterprise, believe they can let go of a lot of customers. In the long tail keywords on the selection of the most taboo is too cold too, that last out, how can such a long tail while accurate enough but also how to search it? General long tail of a phrase they can do, taboo disregarding specific conditions.
II: pass long tail words value
long tail words, important is also pass its value, how to pass a long-tail words value? says is directly on the long tail words search engine optimization.
A: in an article, description of the long tail words we often use URL to stroke, so that search engines record index this long tail words, in order to effectively improve ranking for long tail words, bring substantial traffic to the site. And a lot of long-tail words are powerful means to increase the overall weight.
B: long tail words external links, the main method with a similar, is still a URL and description text. Many webmasters in the publication the soft article, promote links only do Home address link. But sometimes doing the internal page with strokes keyword will also bring unexpected harvest.
long tail words win the amount of use not only in the new station to gain users and traffic, even though the large flow of a large part of the portal site is relying on a large number of keywords on the line extension. Binary networks work together to professional website design company pilot science and technology (www.joyweb.NET.CN), believes that although this long tail words less &ldquo than primary heat keyword; a single word is worth a thousand pieces of gold ”, but expensive in large number, its importance is still not to be sneezed at. Just the flow of IP brought do long tail words, use fully for their own development potential customers do, more conducive to development.
