Shang article article effect website estimated flow of seven a factors (a) in the, and members share has effect website estimated flow of seven a factors, today then Shang article continues to and members share, Shang article main from two a larger of aspects and members do share, today share of main is members has may realized that of five a details, respectively is search engine of integration search, and repeatedly click behavior, and keywords type, and bidding of effect and seasonal fluctuations.
each of these five areas can be said to affect the keyword hits, some of which, such as seasonal fluctuations is particularly evident influence on keywords, and integration of the search engine searches on impact in the future, especially for highly competitive keywords. Bidding is similar, have a greater impact on certain sectors, he intercepted the most traffic. Well, start today's body.
the third search, search engine integration: integrate search ranking for a certain degree of influence. As the demand continues to improve user search, the search engine will attempt to return to the user some comprehensive search results, such as pictures, news, videos, maps, lists, and so on, you can allow users to select the information you want more clearly. Addition is the open platform of Baidu is also part of the integration of search, is called “ box computing ”. The effect on the flow of relatively large, will affect the prediction accuracy of the flow.
IV, the impact of click again: user when not click on the search for a keyword, and often repeatedly click, so this is also affecting the estimated flow of a very important reason. Likely first was not found, to click on other sites, but in the end may once again click on your website, this data cannot be measured, can only rely on the statistical tool of the PV calculation. Furthermore, the effects of different industries for words are different. Some words if this is the top industry station, then later Web site click-through rate is much smaller, this is similar to the normal life of the big malls, if a city has several supermarkets, so many small door shop business would be a heavy blow.
v type, keyword: keyword different effects for effects have a lot of hits, such as keyword navigation class, when a user found when navigating a website, as long as the Navigation Web site to meet the General needs of users, then basically not to click on the second place, and behind the site. So many navigation with respect to such sites, cannot just rely on one core keywords to attract users, unless you can do it first, but typically, this is very difficult. Another example Games Web site, there is already a Baidu search open platform, basic internal games to meet all of the user, so only a small the keywords go to reassess the flow of the game also has a lot of uncertainty.
VI, the impact of bid: many industries began advertising bidding now, some 35, some are ten, in addition, some bidding during the day, the evening will close, so the effect of keyword traffic is also very large, if a keyword has a lot of advertising bidding, even natural ranking achieved the first place, was in 11th place. Flows are seriously affected. At the time of site traffic estimates, bid advertisement is a factor we have to consider. In addition, if you bid and natural position when both appear in a Web site, the site of click-through rate opportunity to significantly increase, which may be users feel this website has the strength of the performance.
VII, seasonal fluctuation: many words are subject to seasonal fluctuations, such as clothes class “ down jacket ” 、 “ sweater ” 、 “ shirt ”, such as diet “ dumplings ” 、 “ dumplings ” 、 “ dumplings ” are obviously under the influence of the Festival. When such keywords in prediction of flow to be carried out according to the different seasons. In search of high season and low season, the flow will not be in a level, or even dozens of times times, different times. And some words appear and seasonal no matter, we really found when contact with the season will also be subject to certain effects, such as House keywords, there will be three peaks every year.
write to already share out here. A total of seven aspects, I believe webmasters through the elaboration of these dimensions can clearly understand the impact factor to the estimated flow of. Many small websites don't need to flow prediction, which is more suitable for large SEO project, the lead needs to be reported, or make adjustments to future SEO strategy will make reference to the data. Sometimes in order to tie in with the line of promotion, we also need this data to make overall adjustments.
well, this time being here, will continue to share other aspects of SEO, you have good ideas please contact me, this article from Beijing SEO, Web site: http://www.seostudy.org/470.html, also welcome reprint, reprint please keep link, thank you!
